With the largest ATM market in the world, the United States now has somewhere between 400,000 and 450,000 ATMs worldwide. Due to the current economy, people are turning more towards automated banking for convenience and reliability.
There are some misconceptions about having an ATM machine, however. You may think that ATMs are time consuming to maintain or are too expensive. ATM machines actually only take about 5 minutes a day to manage and there are many benefits to having an ATM, including increased revenue.
Merchants, retail business owners, and almost every type of business can benefit by having an ATM machine. If you have at least 200 people coming to your business each day, than you can clearly make a good profit from owning an ATM.
Once an ATM machine is installed, the owner makes money by an increase is customer traffic and spending, reduced credit card processing fees, and surcharge revenue.
People do not go to the bank to get cash anymore. Due to the fast-paced society, people do not want to stand in lines or drive to their bank. An ATM is much more convenient and accommodating. Retail locations with privately owned ATMs conduct almost 80% of all bank transactions.
Because more customers will be proliferating to your business by having an ATM, they are more likely to spend some of the cash that was taken out of the ATM machine inside your business. On average, ATM users spend 25% more than non-ATM users.
By having an ATM in your business, customers are more likely to use cash instead of credit cards. This reduces your credit card processing fees, which saves you money. Businesses can reduce their processing fees by as much as 20% or more.
Every time your ATM machine is used you earn a surcharge or transaction fee. The fee is decided by you so if you set a fee of about $2.00, you could make around $400 a month or more.
By sending customers out of your store because you do not have an ATM machine is costing you not only in sales for that day but they are also not likely to return. An ATM will keep current customers coming back and will also attract more new customers to your business.
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To learn more about the benefits of having an ATM in your business, get your copy of our Free Special Report, "The Benefits of Owning an ATM."
ATM Network is one of America's largest and most successful ATM companies. For more information about improving your bottom line through ATM ownership, visit http://www.atmnetwork.net
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