Getting the right kind of visitors to your blog makes all the difference between success and failure. Applying the following tips will help you increase your blog's long term traffic.
Effective On-page SEO: One of the most important things that you need to remember when aiming for long term traffic is doing effective SEO on your blog. While many people focus on off-page SEO by building lots of backlinks, you also have to make sure the on-page elements of your blog are optimized as well. Make sure your posts are optimized for targeted keywords that you want to get ranked for. If you want to get more leverage from the keywords you're optimizing on your blog, use them in anchor text. Also, create a strong internal linking structure by linking relevant posts to each other and by having "related posts" and "recommended posts" displayed on your blog. Google and other top search engines like to see this type of internal linking on a website or blog. Your blog must be well optimized for the sort of on-page factors we've been discussing if you want to improve its search engine ranking.
Submit to Blog Carnivals: As a blogger, it's your job to keep on looking for new and easy ways to drive targeted traffic back to your blog. Some of the methods out there can bring you consistent traffic if you take action on them - such as submitting your article to blog carnivals that are related to the niche you're targeting. Every time one of your articles gets published, you generate a stream of relevant visitors to your blog for free. Many bloggers use blog carnivals because the traffic is targeted which raises your chances of converting first time visitors into repeat ones. Since one of your main aims as a blogger is to get loyal readers, this method can help you get a handful of them each time you post an article.
Use Offline Tactics: You may not realize it, but there are some very effective ways to build traffic to your blog while you're not even online. For one thing, you should have a professional looking business card with your blog address written on it; aside from this, you can distribute fliers, postcards or other printed items. Never underestimate the power of offline marketing because it can literally do wonders to your blog's traffic as time goes by. With the advent of smart phones, people these days have access to Internet on the go, so you can expect many of them checking out your website right there and then.
Offline marketing presents you with another extremely effective way to get more targeted visitors to your blog. Remember also that you can't expect to generate huge amounts of traffic to your blog in a few days. Being hasty won't get you anywhere, because long term traffic is always better than instant visitors that come and leave without a trace.